Questions & Sponsorship Inquiries

Call Our Ferndale Based Event Offices – 248.543.1000
Email us about the Motor City Gala at:

3011 W Grand Blvd, Detroit, MI 48202


nyedetroit-logoNew Year’s Eve Detroit ( announces their newest New Year’s Eve Party concept will be added to their annual line-up and will be launched on 12/31/14 at the Exclusive The Atheneum Suite Hotel located in Greektown in Downtown Detroit. The Motor City Gala, the official Gala of the Motor City “D” Drop  will draw an Upscale Crowd: Young Professionals, Singles, Couples & Groups are all encouraged to attend. From the Producers of The Resolution Ball, New Year’s Eve at the MET, Tryst New Year’s Eve Gala, Centerpoint New Year’s Eve & founding partner of BLAST New Year’s Eve, NYEdetroit has produced dozens of successful sell-out mega New Year’s Eve events in and around Metro Detroit since 2001. Known for upscale, well organized crowd pleasing events planned down to the finest details for a consistent track record and reputation for “The Best Parties in Detroit”!

In 2014 NYEdetroit is expanding our presence in Detroit from the Resolution Ball at the Fillmore, to assisting with the production and expanded footprint of the Motor City NYE: THE DROP at Campus Martius & Cadillac square. This free outdoor festival attracts 20,000 New Year’s Eve revelers for the “D’s” own version of the Ball Drop!  In addition, The Motor City Gala will be the Hotel Party Destination for over 1,000 guests each year.  Catering to the upscale young professionals that are living and working in the city and to suburbans who want to be in the middle of the action to celebrate ringing in the new year in style, The Motor City Gala is the next “big thing” Downtown this season.

NYEdetroit was the first in recent history to produce a Downtown New Year’s Eve party at the Fillmore back in 2007, well before it was “cool” to be in the “D” for pretty much anything!   The social Connection and NYEdetroit had a vision to bring people from the Suburbs to Detroit on New Year’s Eve and yep, a lot of folks scratched their heads.  “Back in 2007 the city was a ghost town on New Year’s Eve — Hotel Rooms were only $79 a night,” recalls event organizer, Regina Stocco, when the decision was made to move the Resolution Ball to the Fillmore after the event outgrew The Townsend, The Ritz Carlton an the Royal Park Hotels. It was a year of many firsts indeed. The Fillmore Detroit had just changed their name from decades of being know as The State Theatre and it was admittedly a struggle go get the first 700 people to attend but the rest is history. “It’s been a long and evolving road but we have stayed committed to our mission and are thrilled to have all of our efforts for New Year’s Eve for 2014 focused in the D.  We definitely help make the customer’s experience one to remember!”

tsc-logoThe Social Connection is Metro Detroit’s premier social event production company connecting people since 2001. Hosting dozens of events annually, the Social Connection has become the go-to group for fun-filled social events that offer our guest opportunities to meet new people, enjoy well-organized events to attend with groups of friends and even a fun date night out! The events we plan are as unique as our customers and we offer something for everyone!

Some of our more recent food & beverage sampling events have gained popularity quickly including the inaugural Big Grill Burger Bash and Bacon Bash events as well as annual wine and cocktail events like the Little Black Dress Charity Soiree each November at the Townsend Hotel to kick off the holidays.

If fitness and fun our your thing, The Social Connection co-produces Motor City Gear & Beers, Biketemberfest Fall Frenzy Weekend at Boyne Highlands, The Santa Hat Hustle 5k Run & Walk and will be developing additional fun/fit concepts for 2015 and beyond.

Our party buses have become a very popular option to get to some of the most popular events happening around town. Our festive and fun-filled party-buses offer over 3,000 party-goers a hassle-free way to get to popular destinations year-round including: Opening Day, The St. Patrick’s Day Parade Tiger’s games, Port Huron Boat Night, The Detroit Fireworks, The Brewer’s Guilds annual Summer Beer Festival in Ypsilanti, and annual MSU-UM Game. There is always something great to try and in Metro Detroit!

If you are looking for night-life, The Social Connection organizes the annual Santa Pub Crawl in Royal Oak and the Zombie Crawl celebrating the inaugural launch event this fall in Ferndale! We also always are asked to extend the invitations to our loyal followers to the grand openings for nightclubs, restaurants and bars.

If ringing in the New Year in style is on your list, The Social Connection hosts upwards of 4,000 party-goers at 3 unique New Year’s Eve Parties at several different locations each New Year’s Eve. Our event themes appeal to a variety of audiences that offers something to everyone including Metro Detroit’s largest and most exclusive Annual New Year’s Eve event – The Resolution Ball at the Fillmore Theatre.  There is no excuse to be bored with so many social options to choose from…. We invite you to join us for any of our upcoming and seasonal events!